Working With People Is Difficult, But Not

Production Is Not The Application Of Tools To Materials, But Logic To Work.

Understanding Our Strengths, Articulating Our Values, Knowing Where We Belong -- These Are Also Essential To Addressing One Of The Great Challenges Of Organizations: Improving The Abysmally Low Productivity Of Knowledge Workers.

Focus On Opportunities, Not Problems.

Knowledge Is The Source Of Wealth. Applied To Tasks We Already Know, It Becomes Productivity. Applied To Tasks That Are New, It Becomes Innovation.

Our Society Has Become An Employee Society.