We Either Put Out 6 Different Flavors Of Jam Or 24 Different Flavors Of Jam And We Looked At 2 Things. First, In What Case Were People More Likely To Buy A Jar Of Jam?
-Sheena Iyengar
Please Wait.... Translating....
We Either Put Out 6 Different Flavors
Sheena Iyengar
We Either Put Out 6 Different Flavors Of Jam Or 24 Different Flavors Of Jam And We Looked At 2 Things. First, In What Case Were People More Likely To Buy A Jar Of Jam?