The Internet Has Opened The Door For

Turn Strangers Into Friends. Turn Friends Into Donors. And Then Do The Most Important Job: Turn Your Donors Into Fundraisers.

If You're Remarkable, Then It's Likely That Some People Won't Like You. That's Part Of The Definition Of Remarkable. Nobody Gets Unanimous Praise - Ever. The Best The Timid Can Hope For Is To Be Unnoticed. Criticism Comes To Those Who Stand Out. Playing It Safe. Following The Rules. They Seem Like The Best Ways To Avoid Failure. Alas, That Pattern Is Awfully Dangerous. The Current Marketing “rules” Will Ultimately Lead To Failure. In A Crowded Marketplace, Fitting In Is Failing. In A Busy Marketplace, Not Standing Out Is The Same As Being Invisible.

The First Step Toward Becoming Extraordinary Is, Of Course, To Stop Being Ordinary.

The Myth That The Ceo Is Going To Discover You And Nurture You And Ask You To Join Her For Lunch Is Just That, A Hollywood Myth.

You Win By Trying. And Failing. Test, Try, Fail, Measure, Evolve, Repeat, Persist.