The Aim Of Marketing Is To Make

Through Systematic Terror, Through Indoctrination, Through Systematic Manipulation Of Stimulus, Reward, And Punishment, We Can Today Break Man And Convert Him Into Brute Animal... The First Step Toward Survival Is Therefore To Make Government Legitimate Again By Attempting To Deprive It Of These Powers... By International Action To Ban Such Powers.

Successful People Know They Need To Get Many Things Done-and Done Effectively. Therefore, They Concentrate Their Time And Energy On Doing One Thing At A Time-and On Doing First Things Firs.

Erroneous Assumptions Can Be Disastrous.

There Is Every Indication That The Period Ahead Will Be An Innovative One, One Of Rapid Change In Technology , Society , Economy , And Institutions .

Since We Live In An Age Of Innovation, A Practical Education Must Prepare A Man For Work That Does Not Yet Exist And Cannot Yet Be Clearly Defined.