Powerful Advertising Is Anticipated, Personal, And Relevant.

Do Not Place The Words Of Anyone Above The Feelings Of Your Own Being. You Can Learn Much From Others, But The Deepest Knowledge Must Come From Within Yourself.

In Your System Of Reality You Are Learning What Mental Energy Is, And How To Use It. You Do This By Constantly Transforming Your Thought And Emotions Into Physical Form. You Are Supposed To Get A Clear Picture Of Your Inner Development By Perceiving The Exterior Environment. What Seems To Be A Perception, An Objective Concrete Event Independent From You, Is Instead The Materialization Of Your Own Inner Emotions, Energy, And Mental Environment.

As Far As You Are Concerned The Present Is Your Point Of Action, Focus And Power, And From That Point Of Volition You Form Both Your Future And Past. Realizing This, You Will Understand That You Are Not At The Mercy Of A Past Over Which You Have No Control.

Your Art Is What You Do When No One Can Tell You Exactly How To Do It. Your Art Is The Act Of Taking Personal Responsibility, Challenging The Status Quo, And Changing People.

Hope Without A Strategy Doesn’t Generate Leadership. Leadership Comes When Your Hope And Your Optimism Are Matched With A Concrete Vision Of The Future And A Way To Get There. People Won’t Follow You If They Don’t Believe You Can Get To Where You Say You’re Going.