More Organizations Die Of Indigestion Than Starvation

To Remain Static Is To Lose Ground.

People, Materials, Facilities, Money, And Time Are The Resources Available To Us For Conducting Our Business. By Applying Our Skills, We Turn These Resources Into Useful Products And Services. If We Do A Good Job, Customers Pay Us More For Our Products Than The Sum Of Our Costs In Producing And Distributing Them. This Difference, Our Profit, Represents The Value We Add To The Resources We Utilize.

More Organizations Die Of Indigestion Than Starvation

Why Are We Here? I Think Many People Assume, Wrongly, That A Company Exists Solely To Make Money. Money Is An Important Part Of A Companys Existence, If The Company Is Any Good. But A Result Is Not A Cause. We Have To Go Deeper And Find The Real Reason For Our Being.

Marketing Is Too Important To Be Left To The Marketing Department.