It's Like In Biological Evolution: The Population

Almost Always Great New Ideas Don't Emerge From Within A Single Person Or Function, But At The Intersection Of Functions Or People That Have Never Met Before.

There Are Other Dimensions Of Biotechnology. If You Think Of Biotechnology Like The Internet, It's Not A Category - It's An Infrastructure That Can Be Deployed To Sustain Or Disrupt. In Health Care, The Most Complex Problems At The High End Have To Be Dealt With In A Problem-solving Mode By The Best, Most Experienced Physicians You Can Find.

This Is One Of The Innovator’s Dilemmas: Blindly Following The Maxim That Good Managers Should Keep Close To Their Customers Can Sometimes Be A Fatal Mistake.

The Personal Computer Was A Disruptive Innovation Relative To The Mainframe Because It Enabled Even A Poor Fool Like Me To Have A Computer And Use It, And It Was Enabled By The Development Of The Micro Processor. The Micro Processor Made It So Simple To Design And Build A Computer That Ib Could Throw In Together In A Garage. And So, You Have That Simplifying Technology As A Part Of Every Disruptive Innovation. It Then Becomes An Innovation When The Technology Is Embedded In A Different Business Model That Can Take The Simplified Solution To The Market In A Cost-effective Way.

If You Ask The Average Guy On The Street To Name Five Companies That Have Truly Transformed Themselves Over The Few Decades, Hewlett-packard Would Be On Everybody's List. You'd Also Put On This List Ge And Johnson & Johnson.