It Is Important In Life To Turn

If You Run A Business, Put On Top Your Employees, Then Your Consumers, And Then Your Shareholders.

Ideas Are The Lifeblood Of Business. Capture Every Fleeting Idea And Drive For Change.

Protect Your Reputation. Don't Be Afraid Of Making Mistakes.

I Never Learned The Rules In The First Place. To Change The Game Is At The Heart Of What Virgin Stands For, So The Company Culture Has Always Been: "don't Sweat It: Rules Were Meant To Be Broken."

My Parents Brought Me Up With This Philosophy. You Must Do Things. You Mustn't Watch What Other People Are Doing. You Must Not Listen To What Other People Are Doing.