I Think It's Wonderful To Save The

I Don't Read Many Business Books. I Read Good Fiction. Business Is About People, So My Favorite Business Books Are Anything By Dickens.

The Magic Formula That Successful Businesses Have Discovered Is To Treat Customers Like Guests And Employees Like People.

Lavish Credit On Anyone And Everyone Who Helped You The Least Bit.

A While Back, I Came Across A Line Attributed To Ibm Founder Thomas Watson. If You Want To Achieve Excellence, He Said, You Can Get There Today. As Of This Second, Quit Doing Less-than-excellent Work.

Community. A Friend Started A Real Estate Brokerage A Few Years Ago. By The Time She'd Added Her Second Employee, She Was A Pillar Of Her 35,000-person Community. No Rule Says That Only The Local Banker Or Car Dealer Can Organize The Program To Raise Supplemental Funds For The Public Library Or Send The High School Band On A Well-earned Special Trip. Participating In Community Affairs, With Time More Than Dollars, Is Good Business From Day One. It Gets Your Name Around, Adds To Your Distinctiveness, And, Best Of All, Makes You An Attractive Employer (which Is The Key To Sustained Success).