History Has Been Written Not By The

The Most Critical Case In A Corporation, Especially A Big One, Is When Everything Goes Well, When You Have Accomplished Your Objectives. When The Temptation Is To Work Twice As Hard Instead Of Saying, "we Have Accomplished Our Objectives, We Have To Think Again."

When A Resource Is Scarce, You Increase Its Yield.

The Enterprise That Does Not Innovate Ages And Declines. And In A Period Of Rapid Change Such As The Present, The Decline Will Be Fast.

Accept The Fact That We Have To Treat Almost Anybody As A Volunteer.

Look At Government Programs For The Past Fifty Years. Every Single One - Except Warfare - Achieved The Exact Opposite Of Its Announced Goal.