Design Is The Last Great Competitive Advantage.

Optimism Is The Most Important Human Trait, Because It Allows Us To Evolve Our Ideas, To Improve Our Situation, And To Hope For A Better Tomorrow.

Conversations Among The Members Of Your Marketplace Happen Whether You Like It Or Not. Good Marketing Encourages The Right Sort Of Conversations.

Excellence Isn’t About Meeting The Spec, It’s About Setting The Spec. It Defines What The Consumer Sees As Quality Right This Minute, And Tomorrow, If You’re Good, You’ll Reset That Expectation Again

If Your Project Or Organization Depends On Knowing Things That Other People Don't Know (but Could Find Out If They Wanted To), Your Days Are Probably Numbered. Ask A Travel Agent The Alternative, While Difficult, Is Obvious. Provide Enough Non-commodity Service And Customization That It Doesn't Matter If The Ideas Spread. In Fact, It Will Help You When They Do.

The Art, The New, The Ability To Connect The Dots And To Make An Impact - Sooner Or Later, That Can Only Come From One Who Creates, Not From A Teacher And Not From A Book.