Be Unfashionable. Take Risks.

Having Too Many Ideas Is Not Always A Good Thing.

Everybody Wants To Be Good, But Not Many Are Prepared To Make The Sacrifices It Takes To Be Great.

We Are All Advertising, All Of The Time. If You Want To Sell Your Car, What Do You Do? You Clean And Polish It And Make It The Best You Can. Some People Bake Bread When They Are Trying To Sell Their House Because The Smell Adds A Friendly Feeling. Even The Priest, With All His Or Her Fervour, Is Advertising God. Everybody Is Selling.

Even A Bad Idea Executed Is Better Than A Good Idea Undone.

If You Can't Solve A Problem, It's Because You're Playing By The Rules