At Its Core, I Believe Leadership Is

I Think The Most Important Thing That I Think Everyone In America Must Have Is Belief That Wherever They Live, Whatever Station They Have In Life, That The American Dream Is Alive And Well. I Think The Fracturing Of Trust And Confidence Is In The American Dream.

My Son Is Trying To Be A Sports Writer, And My Daughter Is A College Student. She Wants To Be A Comedy Writer, And She's At Film School. I Discouraged Both Of Them Early On From Getting Involved In Starbucks. I Didn't Think It Would Be Fair; Plus, They Didn't Have Any Interest Anyway.

We Think Of Starbucks Not As A Coffee Company But A Media Company.

I Honestly Never Dreamed At The Time That I Would One Day Own The Starbucks And Or Be In A Position Where We Would Have More Than 10,000 Stores Around The World. It Has Just Been An Incredible Journey For All Of Us.

China Traditionally Has Been A Tea-drinking Country But We Turned Them Into Coffee Drinkers.