And So If Your Competitors Aren't Growing,

When You Raise Prices, You've Got To Make Sure You Get It To The Bottom Line. You Can Fritter It Away Because Of The Way You're Running The Business, With Maybe Not A Totally Disciplined Approach.

Salads Was A Big Indicator Of That - There Was A Huge Market Out There For It. And Why Not Tap It? Some Of The Things We Are Doing Now Around The Globe Are Responding To Customers. It's Not Because Some Guy Sued You.

Mcdonald's Is Almost 50 Years Old. For 47 Years We Had A Pretty Consistent Track Record Of Being Able To Deliver Admirable Sales.

Playtime And Toys Are Good For Kids, Or They Wouldn't Buy Them. Mcdonald's Can Provide That Experience. And Having Dinner With The Family Is Good For Kids.

Some Of The Analysts Were Saying, Now You're A Cash Cow, There's No Growth At All, Pay It All Out In Dividends, Give Me It All, You Can't Invest Wisely.